Sans Normal Syri 2 is a regular weight, wide, high contrast, upright, normal x-height font visually similar to 'Cabrito Contrast' and 'Haboro Contrast' by insigne (names referenced only for comparison).
Keywords: headlines, subheads, branding, posters, packaging, clean, modern, confident, editorial, authoritative, modernize, add contrast, improve clarity, editorial impact, crisp, geometric, open counters, straight terminals, sharp joins.
This typeface presents a clean sans construction with noticeably high stroke contrast: verticals read darker and more assertive while curves and horizontals thin out, giving the outlines a crisp, drawn-with-a-pen feel. Proportions are on the wide side with generous internal space and open apertures, producing clear, readable silhouettes. Terminals are mostly straight and unbracketed, with sharp joins and well-defined corners; round forms stay smooth and disciplined rather than soft. Numerals and capitals appear sturdy and display-friendly, while the lowercase keeps a straightforward, contemporary rhythm with evenly set sidebearings.
It suits headlines, subheads, and short-form copy where the high contrast and wide set can read as intentional and premium. It should perform well in branding and packaging where clean shapes and open counters need to reproduce reliably, and in posters or cover treatments that benefit from a bold, editorial voice.
The overall tone is modern and confident, with an editorial polish that feels structured and deliberate rather than casual. The strong contrast adds a slightly formal, high-end flavor, making the font feel authoritative without drifting into ornate or calligraphic territory.
The design appears intended to provide a modern, sans voice with added sophistication through pronounced contrast, combining open, geometric counters with crisp terminals for clarity and impact. It aims to feel contemporary and legible while still delivering a distinctive typographic texture.
In the sample text, the contrast and broad proportions create a strong typographic color at larger sizes, while thin horizontals/curves add sparkle and help avoid a heavy, blocky texture. The design balances geometric roundness (notably in O/C) with more angular gestures (such as V/W and the diagonal energy in K/X), which keeps the rhythm lively.