Sans Superellipse Gukoy 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen; 'Moveo Sans' by Green Type; 'Certo Sans' by Monotype; 'Interval Next' by Mostardesign; 'Babel Sans' by S6 Foundry; 'Bitner', 'Juhl', and 'Nuber' by The Northern Block; and 'Marble' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, ui labels, app branding, posters, packaging, modern, friendly, confident, clean, techy, friendly geometry, clear display, modern branding, ui clarity, rounded corners, soft geometry, sturdy, compact, high legibility.
A solid, geometric sans with rounded-rectangle construction and softened corners throughout. Curves resolve into squarish bowls and counters, giving letters like O, C, and G a superelliptical feel, while verticals and horizontals stay steady and uniform in stroke. Proportions are compact and sturdy, with broad shoulders on n/m/h, a simple, open a, and a single-storey g. Numerals follow the same rounded, structured logic, reading clearly with stable, blocky silhouettes.
This style performs especially well in headlines, product names, and short-form messaging where you want immediate impact without sacrificing clarity. Its rounded, structured forms also suit UI labels, wayfinding-style signage, and contemporary brand systems that lean toward friendly tech or modern retail aesthetics.
The overall tone is contemporary and approachable: industrial-clean but not cold. The rounded geometry adds warmth and friendliness, while the heavy, steady rhythm communicates confidence and clarity.
The design appears intended to blend geometric rigor with approachable softness: a pragmatic, high-impact sans that stays legible and orderly while avoiding sharp, austere edges.
Terminals tend to be squared-off with radius corners rather than fully circular, which creates a distinctive "soft-box" texture in text. The shapes maintain consistent internal spacing, producing an even color and strong readability at display sizes.