Sans Normal Dudup 6 is a regular weight, very wide, low contrast, upright, normal x-height font visually similar to 'Makro' by Tokotype (names referenced only for comparison).
Keywords: branding, headlines, ui, signage, posters, modern, clean, friendly, tech, clarity, modernity, approachability, geometric branding, geometric, rounded, open apertures, even color, generous spacing.
This typeface presents a geometric, rounded sans with smooth curves and largely uniform stroke thickness. The letterforms are notably extended horizontally, producing wide capitals and expansive bowls, while counters stay open and legible. Terminals are clean and mostly straight-cut, with subtle rounding in joins and curves that keeps the texture soft rather than rigid. Overall spacing feels generous, creating an airy rhythm in both the alphabet grid and the paragraph sample.
It works well for branding and display applications where a wide, geometric voice can define a layout—logos, headlines, posters, and signage benefit from its broad letterforms and clean contours. In UI contexts it can serve as a clear, contemporary interface face, particularly where ample letterspacing and a relaxed reading color are desired.
The wide stance and rounded geometry convey a contemporary, approachable tone with a quietly technical feel. It reads as calm and neutral, leaning more friendly and open than severe or industrial, making it suitable for modern brand voices that want clarity without sharpness.
The design appears intended to deliver a contemporary geometric sans that feels open and approachable, pairing wide proportions with rounded construction to create a distinctive yet readable texture for modern communication.
Curves are built from consistent, circular/elliptical constructions (e.g., O/C/G/Q and the numerals), and the wide proportions emphasize horizontal flow across lines. In the sample text, the even stroke color and open shapes help maintain readability at larger sizes while preserving a distinctive, spacious silhouette.