Sans Contrasted Suso 10 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logotypes, sports branding, packaging, sporty, industrial, retro, aggressive, techno, impact, branding, machined look, display emphasis, retro tech, angular, faceted, chamfered, geometric, blocky.
A heavy, angular display face built from broad, block-like strokes with frequent chamfered corners and faceted curves. Round letters are rendered as polygonal forms (notably the O/0 and C), giving the design a cut, mechanical feel rather than a smooth geometric one. Counters tend to be compact and sturdy, apertures are relatively tight, and joins are crisp, producing dense silhouettes. The lowercase follows the same engineered language, with simplified, sturdy bowls and minimal modulation, and numerals share the same sharp, sign-like construction.
This font suits large-scale applications where strong silhouettes matter: headlines, poster titles, branding marks, and punchy packaging or label work. It can also work for team, event, or product identities that benefit from a tough, engineered voice, while longer paragraphs are better reserved for larger sizes where the tight interior spaces stay clear.
The overall tone is bold and assertive, with a sporty, industrial edge. Its faceted curves and hard corners evoke stamped metal, arcade or athletic branding, and high-impact headings rather than quiet text typography.
The design appears intended to deliver maximum impact with an angular, machined aesthetic—combining wide, blocky proportions with faceted curves to create a distinctive, sporty-industrial display texture.
The design reads best when set with some breathing room; in the sample text, the compact counters and tight apertures can visually close up at smaller sizes. Distinctive polygonal rounds and chamfered terminals create a strong, recognizable texture across words, making it particularly memorable in short phrases and logos.