Sans Normal Adkud 2 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Plasto' by Eko Bimantara, 'Muller Next' by Fontfabric, 'Nizzoli' by Los Andes, 'Gentona' by René Bieder, and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: ui text, app design, web typography, wayfinding, product labeling, clean, modern, friendly, technical, efficient, readability, modernity, neutrality, interface use, clarity, oblique, rounded, open counters, humanist, smooth.
This typeface is an oblique sans with smooth, rounded construction and open, uncomplicated counters. Letterforms lean consistently to the right with a steady, even stroke and minimal modulation, producing a calm texture in text. Proportions are on the broader side, with generous spacing and wide internal shapes that keep forms legible at a glance. Terminals are largely clean and straightforward, and curves are drawn with a soft, circular logic that avoids sharp corners.
It suits interface and product contexts where a clean, slanted sans can add momentum while staying highly readable—such as navigation, dashboards, and short-form UI copy. The wide proportions and open shapes also make it a strong choice for signage and labeling, as well as contemporary brand systems that need a neutral, efficient voice with a touch of friendliness.
The overall tone feels contemporary and approachable, balancing a utilitarian, UI-like clarity with a mild warmth from its rounded geometry. The slant adds forward motion and a sense of activity, making it feel energetic without becoming expressive or decorative.
The design appears intended as a practical oblique companion for modern sans typography, emphasizing clarity, smooth geometry, and consistent rhythm in continuous reading. Its measured slant and rounded construction suggest a focus on everyday usability across digital and environmental applications.
Uppercase forms read sturdy and simple, while the lowercase maintains an easy rhythm with single-storey shapes where expected and consistently open apertures. Numerals are clear and even in color, matching the roundness and spacing of the letters for cohesive setting in mixed alphanumeric contexts.