Sans Normal Itrur 1 is a very bold, very wide, low contrast, italic, normal x-height font visually similar to 'Kyber Ricon' by TypeClassHeroes (names referenced only for comparison).
Keywords: sports branding, headlines, posters, logos, gaming ui, sporty, dynamic, assertive, futuristic, loud, speed cue, impact display, modern branding, athletic tone, headline focus, oblique, compact apertures, rounded corners, ink-trap hints, wedge terminals.
A heavy oblique sans with broad, slightly rounded forms and tightly controlled counters. Strokes stay largely uniform, while corners are softened and many terminals end in angled, wedge-like cuts that reinforce a forward-leaning motion. Curves are built from wide ellipses (notably in O/Q/0 and bowl shapes), and horizontals often appear as chunky bars with crisp diagonal endings. The lowercase is sturdy and compact, with short-to-moderate extenders, a simple single-storey ‘a’, and geometric, blocky numerals that maintain the same broad, slanted rhythm.
Best suited to display roles where immediacy and impact matter: sports identities, event posters, bold headlines, team merch, and energetic brand marks. It can also work for short UI labels in gaming or tech contexts, especially when set with generous spacing and at sizes where the compact apertures remain clear.
The overall tone is energetic and forceful, with a distinct sense of speed and impact. Its slant and angled terminals read as performance-oriented and contemporary, suggesting motion, competition, and high-intensity branding rather than calm neutrality.
The font appears designed to project speed and strength through a consistent oblique stance, wide geometric bowls, and repeated diagonal terminal cuts. Its goal is likely to deliver a cohesive, high-impact texture for branding and display typography where a modern, performance-driven voice is needed.
The design’s tight apertures and dense internal spaces make it feel punchy at large sizes, while the consistent slant and repeated diagonal cuts create a strong, unified texture across lines of text. Round characters stay wide and stable, keeping the style from feeling overly condensed despite the aggressive shapes.