Sans Normal Noboh 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Nicky Sans' by Digitype Studio, 'Averta Standard PE' by Intelligent Design, 'Bozon' by ROHH, 'Santral' by Taner Ardali, 'Morph' by TipoType, and 'Gordita' by Type Atelier (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, modern, playful, approachable, impact, approachability, clarity, brand voice, rounded, chunky, soft, clean, geometric.
A heavy, rounded sans with compact, blocky proportions and smoothly modeled curves. Strokes are broadly even with minimal modulation, and joins are clean and sturdy, giving letters a dense, stable color on the page. Bowls and counters tend toward circular/oval shapes with generous interior space for the weight, while terminals are mostly blunt with subtly softened corners. The overall rhythm is tight and punchy, with clear, straightforward forms and little decoration.
Best suited to display typography where weight and roundness can carry personality—headlines, posters, packaging, and brand marks. It also works well for signage and UI callouts where immediate readability and a friendly tone are desirable, especially in short phrases and bold typographic statements.
The font reads as upbeat and approachable, pairing strong presence with soft edges. Its rounded geometry and bold massing create a friendly, contemporary tone that feels confident rather than aggressive. In text, it suggests a casual, energetic voice suited to brands that want to appear accessible and direct.
The design appears intended to deliver maximum impact with a warm, modern sensibility: a strong, high-ink presence tempered by rounded forms for approachability. Its simplified geometry and consistent stroke treatment suggest an emphasis on clarity and brand-forward versatility in prominent sizes.
Round letters like O and Q appear wide and full, and the lowercase maintains a sturdy, simplified construction that emphasizes legibility at display sizes. Numerals share the same chunky, rounded construction, creating a consistent, cohesive typographic color across mixed content.