Sans Normal Vulep 3 is a bold, normal width, monoline, upright, normal x-height font visually similar to '35-FTR' by ILOTT-TYPE and '-OC Format Sans', '-OC Format Shards', '-OC Pajaro', and 'OC Blimp' by OtherwhereCollective (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, signage, friendly, playful, approachable, modern, soft, warmth, simplicity, clarity, modernity, impact, rounded, geometric, clean, chunky, smooth.
This typeface uses thick, even strokes and consistently rounded terminals, producing a soft, robust silhouette. Curves are broadly drawn and geometric, with near-circular bowls and a simplified, low-contrast construction that keeps letterforms steady and uniform. Counters are open and generous, and the overall rhythm feels smooth and uncluttered, with minimal detailing and clean joins across both uppercase and lowercase.
It works best where a warm, modern presence is needed—such as branding, packaging, product labels, posters, and bold UI or wayfinding headlines. The even stroke weight and open counters help it remain legible at medium to large sizes, especially in short lines and attention-grabbing text.
The rounded geometry and heavy, even color give the font a friendly, upbeat voice that reads as approachable rather than strict or technical. Its softened corners and simplified shapes create a casual, contemporary tone that feels welcoming and slightly playful.
The design appears intended to deliver a contemporary sans with rounded, geometric forms that feel sturdy and personable. By keeping contrast low and details minimal, it aims for clarity and consistency while projecting a friendly, consumer-facing character.
Uppercase forms lean toward simple, sturdy shapes with rounded corners, while lowercase maintains the same soft construction and clear apertures for everyday readability. Numerals follow the same rounded, solid style, integrating cleanly with text and display settings.