Sans Superellipse Sodog 3 is a bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, posters, logotypes, packaging, signage, retro, punchy, athletic, confident, industrial, display impact, brand presence, retro signage, geometric character, rounded corners, blocky, ink-trap feel, compressed joins, high-contrast modulation.
A heavy, compact display face built from rounded-rectangle forms with softened corners and tightly controlled curves. Strokes show pronounced contrast for a sans, with bulbous terminals and narrow internal counters that create strong black shapes and a slightly carved look. Curves lean toward superelliptical geometry (notably in O, C, G, and the bowls of b/d/p/q), while straight strokes stay broad and vertical, producing a sturdy, poster-ready rhythm. The lowercase is relatively narrow with a small-shouldered, compressed texture, and the numerals share the same chunky, rounded-rect logic for consistent color.
Best suited for headlines, brand marks, packaging, and poster typography where its dense color and sculpted shapes can read as intentional style. It can also work for short labels and signage, especially when set with generous tracking and ample line spacing.
The overall tone is bold and assertive, with a vintage-meets-industrial flavor that reads like classic signage or sports branding. Its dense shapes and stylized contrast give it a dramatic, attention-grabbing voice rather than a quiet, utilitarian one.
The letterforms appear designed to deliver maximum impact with a geometric, rounded-rectangle construction and dramatic stroke modulation, aiming for a distinctive display voice that feels both retro and robust.
The design’s tight counters and thick joins create a strong silhouette that holds up well at large sizes, while smaller sizes may feel dense due to the compact apertures in letters like e, a, and s. Round characters are notably squarish, reinforcing a geometric, engineered personality across both caps and lowercase.