Slab Square Dyras 12 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, logotypes, packaging, signage, western, industrial, collegiate, retro, sturdy, impact, heritage, ruggedness, authority, blocky, squared, bracketless, ink-trap hints, angular.
A heavy, squared slab-serif with a compact, block-built skeleton and low stroke contrast. Serifs are flat and substantial, and many joins and curves are chamfered into faceted corners, giving rounds like O, C, and G a squarish, octagonal feel. Counters are relatively tight for the weight, with consistent, dark color and a slightly mechanical rhythm. Numerals follow the same squared construction and sturdy footing, producing a cohesive, signage-like texture in text.
Best suited to display contexts where strong presence and quick recognition matter—posters, headlines, branding marks, labels, and storefront-style signage. It can also work for short blocks of text such as pull quotes or navigation where a bold, characterful slab voice is desired.
The overall tone feels rugged and workmanlike, with a clear Western/heritage flavor filtered through a practical, industrial sensibility. Its dark, confident shapes suggest durability and tradition rather than delicacy or refinement.
Likely intended to deliver a robust slab-serif voice with squared curves and assertive serifs, balancing vintage character with straightforward legibility. The consistent, faceted construction suggests an aim for high-impact typography that holds up in bold applications and reproduces cleanly across print and digital.
The design leans on straight segments and clipped terminals to maintain sharp silhouettes at display sizes, while the pronounced slabs create strong horizontal accents. In running text it produces a dense, poster-ready color with clear word shapes driven by distinctive squared curves and emphatic serifs.