Sans Superellipse Gumon 17 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'ATF Poster Gothic' by ATF Collection, 'Flexo' by Durotype, 'Midsole' by Grype, and 'Quantico' by MADType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, techy, industrial, assertive, utilitarian, retro-futurist, impact, modularity, technical tone, display clarity, brand distinctiveness, square-rounded, stencil-like, compact, modular, boxy.
A heavy, squared sans with rounded-rectangle construction throughout. Curves resolve into soft corners rather than true circles, giving counters and bowls a superelliptical, boxy feel. Strokes are consistently thick with minimal modulation, and terminals are blunt and geometric. Many joins and apertures read as engineered cut-ins and notches (notably in C, S, and several lowercase forms), reinforcing a modular, constructed rhythm. Numerals and capitals are blocky and stable, with generous interior rounding that keeps the dense weight readable.
Best suited to display applications where a strong, engineered personality is desirable—headlines, posters, logos/wordmarks, packaging, and wayfinding or product labeling. It also fits UI titles or splash screens for games, tech products, and sci‑fi themed media where compact, high-impact letterforms are needed.
The overall tone feels technical and industrial—confident, machine-made, and slightly futuristic. Its rounded-square geometry adds a friendly softness to an otherwise rugged, utilitarian voice, evoking sci‑fi interfaces, equipment labeling, and retro digital aesthetics.
The design appears intended to deliver maximum impact with a consistent rounded-rect geometry, prioritizing a cohesive, modular look over traditional humanist nuance. It balances rugged, industrial mass with softened corners to stay approachable while still reading as technical and contemporary.
The lowercase set mixes very geometric silhouettes with distinctive, simplified details: single-storey forms and squared bowls, plus short, sturdy arms and shoulders. Punctuation and dots appear as clean, solid rounds that contrast with the squarer letterforms. The sample text shows strong color and even spacing at display sizes, with a compact, grid-like texture.