Sans Superellipse Ibkub 7 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, signage, packaging, bold, industrial, sporty, friendly, confident, impact, clarity, modernity, approachability, rounded, blocky, compact, geometric, soft corners.
A heavy, geometric sans with rounded-rectangle construction throughout. Curves resolve into broad superellipse-like bowls and counters, while corners are consistently softened rather than sharp. Strokes are thick and even, with squared terminals and a sturdy, compact rhythm that favors clear silhouettes over delicacy. Numerals and capitals read especially solid, with wide, rounded interior spaces that keep forms open at display sizes.
Best suited for display applications where mass and clarity are assets: headlines, posters, logos, product packaging, and wayfinding or signage. It can also work for short blocks of emphasis text in UI or editorial contexts when a strong, compact voice is needed.
The overall tone is assertive and robust, yet approachable due to the softened corners and rounded geometry. It suggests contemporary practicality—more utilitarian and athletic than formal—suited to messages that need to feel strong, straightforward, and modern.
The font appears designed to deliver maximum impact with a clean, contemporary geometry, using rounded-rectangle forms to balance strength with friendliness. Its consistent heavy stroke and simplified details aim for legibility and recognizable shapes in bold, attention-grabbing settings.
The design leans on simple, high-impact shapes: large bowls, short joins, and minimal modulation create a consistent, engineered feel. The lowercase maintains a straightforward, workmanlike structure that pairs well with the emphatic presence of the uppercase and numerals.