Slab Rounded Wuli 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Miura Slab' by DSType; 'Equip Slab' by Hoftype; 'Sanchez', 'Sanchez Slab', and 'Sánchez Niu' by Latinotype; 'Egyptian Slate' by Monotype; and 'Netra' by Sign Studio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, retro, playful, chunky, poster-like, impact, approachability, nostalgia, display, rounded, soft, heavy, sturdy, warm.
A heavy, soft-edged slab-serif with broad proportions and generously rounded corners throughout. Strokes are thick and even, with minimal modulation, and the serifs read as sturdy blocks with softened terminals rather than sharp brackets. Counters are relatively compact, giving the letters a dense, punchy texture, while the overall rhythm stays steady across caps, lowercase, and figures. The lowercase shows straightforward, legible forms with rounded joins and a sturdy baseline presence, and the numerals match the same wide, weighty silhouette.
Best suited for bold headlines, posters, and display typography where impact and personality are priorities. It also fits branding and packaging that want a vintage-leaning, friendly tone, and works well for signage or labels where letterforms need to stay sturdy at a distance.
The font projects a warm, approachable confidence with a distinctly retro, sign-painterly feel. Its chunky shapes and softened edges make it feel playful and inviting rather than formal, while still reading as strong and dependable.
The design appears intended to combine the authority of a slab-serif structure with softened, rounded finishing to create a high-impact display face that feels approachable and nostalgic. It emphasizes bold silhouettes and consistent stroke weight for strong visibility and a cohesive, chunky texture.
At text sizes the dense counters and thick serifs can darken the page color, so it tends to read best with comfortable spacing and in shorter blocks. The rounded finishing details help reduce harshness and keep the tone friendly even at very large sizes.