Sans Normal Arras 10 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: ui text, branding, editorial, signage, presentations, modern, neutral, clean, friendly, technical, clarity, versatility, modernity, consistency, geometric, monoline, open apertures, rounded terminals, generous spacing.
A clean, geometric sans with monoline strokes and smoothly drawn curves. Round letters lean toward near-circular construction, while straight-sided forms (like E, F, H, N) stay crisp and even, creating a steady rhythm. Corners are subtly softened and terminals read as neatly finished rather than sharp. The lowercase is straightforward and readable, with open counters and simple, contemporary forms; numerals follow the same even, rounded logic for a consistent texture in text and UI settings.
This face suits interface typography, product and corporate branding, and general editorial layouts where clarity and a modern, understated voice are desired. It should also perform well for signage and presentation graphics thanks to its open forms and steady, even typographic color.
The overall tone is contemporary and neutral, with a calm, approachable feel. Its smooth geometry and even color give it a clear, utilitarian character that still feels friendly rather than austere.
The design appears intended as a general-purpose geometric sans that prioritizes clarity and consistency across caps, lowercase, and numerals. Its restrained details and smooth construction suggest a focus on modern versatility for both text and functional display applications.
In the text sample, the spacing and open shapes help maintain clarity at large sizes, and the even stroke treatment keeps lines of mixed case and numerals visually consistent. The overall fit and proportions feel designed for predictable, system-like readability rather than expressive display quirks.