Sans Normal Sulag 14 is a regular weight, wide, medium contrast, italic, normal x-height font.
Keywords: branding, posters, packaging, social media, headlines, friendly, casual, approachable, lively, modern, approachability, informality, modernity, motion, rounded, soft, slanted, open, humanist.
A rounded, slanted sans with softly tapered strokes and gently curved terminals. Letterforms favor open apertures and smooth, elliptical bowls, giving counters a generous, breathable feel. The overall rhythm is energetic and forward-leaning, with a consistent rightward slant across caps, lowercase, and figures. Curves are prominent and corners are eased rather than sharp, producing a cohesive, flowing texture in text.
Well-suited for branding and packaging that benefits from a friendly, contemporary voice, as well as posters and display headlines where the slant adds momentum. It can also work for short UI labels or social media graphics when a warm, informal tone is desired, especially at medium to large sizes.
The tone reads warm and informal, with a personable, conversational feel. Its rounded construction and steady slant suggest motion and ease, making it feel friendly rather than strictly technical or corporate.
Likely intended as a modern, approachable sans that combines clean construction with a subtle handwritten energy. The design prioritizes smooth curves, open shapes, and an even, readable texture while maintaining a lively, forward-leaning presence.
Caps are simple and sturdy with clean joins, while lowercase forms show more calligraphic influence in the entry/exit shaping. Numerals appear clear and familiar, matching the same rounded, slightly dynamic styling for a unified voice across alphanumerics.