Serif Contrasted Ully 3 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'New Bodoni DT' by DTP Types, 'Madigan' by Hoftype, 'Didonesque Ghost' and 'Didonesque Stencil' by Monotype, 'Scotch' by Positype, and 'Madone' by Runsell Type (names referenced only for comparison).
Keywords: headlines, magazine, branding, packaging, posters, editorial, luxury, dramatic, fashion, classical, display impact, editorial elegance, luxury branding, modern classic, vertical stress, hairline serifs, sharp terminals, high-waisted, sculptural.
This typeface is a high-contrast serif with emphatic vertical stems and extremely thin hairlines. Serifs are crisp and largely unbracketed, with needle-like finishing strokes that create a razor-sharp silhouette. Proportions feel broad and display-oriented, with generous capitals and a clear vertical stress; counters are relatively tight in the bold strokes, and joins read clean and formal. The lowercase shows a moderate x-height with prominent ascenders and compact bowls, while figures and punctuation follow the same stark thick–thin rhythm for a consistent, polished texture in headlines.
Best suited to display work such as magazine and web editorials, luxury branding, cosmetic and fragrance packaging, campaign posters, and refined event materials. It shines in short bursts—titles, pull quotes, and hero text—where the contrast and crisp details can be appreciated.
The overall tone is elegant and theatrical, projecting a confident, fashion-forward sophistication. Its sharp contrast and refined hairlines evoke classic editorial typography, with a slightly modern, graphic edge that feels premium and attention-seeking.
The design appears intended to deliver a modern Didone-like impact: bold, sculpted letterforms with sharp, minimal serifs and extreme contrast for premium, editorial-forward typography. It prioritizes visual drama and refinement over neutrality, aiming to stand out in high-end and style-led layouts.
At larger sizes the hairlines and fine serifs add sparkle and refinement, while the heavy verticals create strong typographic presence. The rhythm is assertive and high-drama, making spacing and line breaks especially noticeable in dense settings.