Serif Contrasted Tiji 1 is a bold, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial design, fashion branding, posters, packaging, editorial, fashion, dramatic, elegant, theatrical, display impact, luxury feel, editorial tone, modern classic, hairline serifs, vertical stress, sharp terminals, tight apertures, bulb terminals.
A high-contrast serif with strong vertical emphasis and crisp, knife-thin hairlines against weighty stems. The serifs are sharp and unbracketed, giving a clean, chiseled edge, while many letters show ball-like terminals and teardrop details that add sparkle. Counters tend to be compact and the joins are clean, producing a sculpted, poster-like rhythm. Numerals follow the same contrast logic, with bold main strokes and delicate connecting hairlines that can disappear at small sizes.
Best suited to display work such as magazine headlines, fashion and beauty identities, posters, and premium packaging where the high contrast can perform at generous sizes. It can also work for short pull quotes or titling, but is less comfortable for extended small-size reading where hairlines may lose presence.
The overall tone is luxurious and attention-grabbing, with a runway/editorial polish and a slightly mischievous, theatrical flair. Its extreme contrast and sharp finishing details communicate confidence and drama more than neutrality or warmth.
Likely designed to deliver a modern Didone-inspired impact: maximum contrast, crisp serifs, and a refined silhouette aimed at commanding attention in contemporary editorial and branding contexts.
In text settings, the contrast creates a striking black-and-white texture: verticals dominate, and thin horizontals/diagonals read as fine filaments. The design feels most stable at larger sizes where hairlines and small interior details remain clearly resolved.