Sans Other Adbip 10 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids, stickers, playful, quirky, comic, friendly, handmade, attention, humor, approachability, handmade feel, expressiveness, blobby, chunky, rounded, irregular, bouncy.
A heavy, soft-edged sans with chunky strokes and gently squashed proportions. The letterforms show deliberate irregularity: strokes wobble slightly, corners are rounded or subtly faceted, and counters vary in size and shape, creating an organic, cut-out feel. Curves are full and bulbous, terminals tend to be blunt, and spacing reads loose and lively rather than strictly mechanical, with noticeable per-glyph width variation across the alphabet and numerals.
Best suited to display settings where personality and impact are priorities: posters, headlines, product packaging, snack or toy branding, stickers, and short social graphics. It can also work for children’s materials or lighthearted event collateral, especially when set with generous tracking and line spacing.
The overall tone is cheerful and informal, with a goofy, cartoon-like energy that feels approachable and handmade. Its uneven rhythm and plump silhouettes suggest humor and warmth more than precision or seriousness.
The design appears intended to deliver a bold, humorous presence with a handcrafted, cartoon sensibility. Its irregular geometry and soft, inflated forms prioritize charm and recognizability, aiming for expressive display typography that stands out quickly.
In text, the dense black shapes create strong color and high impact, while the intentionally uneven outlines add texture at larger sizes. Distinctive details—like the playful bowls, angled joins, and simplified forms—reinforce a casual display voice rather than a neutral utilitarian one.