Sans Normal Asrid 14 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: branding, headlines, packaging, posters, ui labels, friendly, playful, modern, clean, approachable, approachability, distinctive simplicity, display clarity, friendly branding, rounded, geometric, open apertures, high contrast gaps, soft terminals.
A rounded, geometric sans with smooth monoline strokes and an overall soft, circular construction. Curves dominate the design, with open, generous counters and clearly separated joins that keep shapes from clogging. Terminals are mostly rounded or softly cut, and several letters show distinctive single-story forms and looped constructions (notably in m and w), giving the alphabet a recognizable voice while maintaining consistent spacing and rhythm. Numerals follow the same rounded logic, with simple, readable silhouettes and steady stroke behavior.
Well-suited to brand identities that want a warm, modern character, as well as headlines, posters, and packaging where the rounded geometry can carry personality. It can also work for UI labels or short text in interfaces when a friendly tone is desired, particularly at medium-to-large sizes.
The tone is friendly and lightly whimsical, with a contemporary, approachable feel. Its rounded geometry and distinctive looped details add personality without becoming overly decorative, making it feel upbeat and inviting rather than formal or corporate.
Likely designed to provide a clean, contemporary sans foundation with added charm through rounded geometry and a few distinctive letter constructions. The intent appears to balance straightforward legibility with a playful, memorable signature for display-oriented use.
The design leans on simple, high-clarity silhouettes—especially in round letters like C, G, O, and Q—while using a few signature shapes to create memorability. The sample text suggests good readability at display and large text sizes, where the open counters and smooth curves are most apparent.