Serif Other Ubsi 3 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: posters, headlines, branding, signage, packaging, gothic, industrial, authoritative, old-world, dramatic, display impact, historic tone, engraved feel, geometric styling, beveled, angular, octagonal, chiseled, compact.
This typeface uses compact, vertically oriented proportions with a crisp, angular construction. Strokes are largely uniform in weight, with sharp corners and frequent beveled, octagonal turns that make rounds feel squared-off. Serifs are small and wedge-like, often appearing as pointed terminals rather than broad slabs, and joins stay tight with minimal curvature. Counters are relatively narrow and geometric, giving the alphabet a disciplined rhythm and a slightly condensed texture in words. Numerals and capitals follow the same faceted logic, with strong straight segments and clipped corners that keep forms rigid and deliberate.
This design is well suited to display use such as posters, headlines, labels, and signage where its faceted shapes and pointed terminals can be appreciated. It can also work for wordmarks and identity systems seeking a historic, Gothic-leaning authority, especially in short phrases or titling rather than long reading.
The overall tone is stern and architectural, evoking blackletter-adjacent tradition filtered through a more geometric, machined aesthetic. It feels formal and imposing, with a vintage poster or institutional voice rather than a casual or friendly one. The sharp terminals and faceted curves add drama and a sense of craft, like engraved or carved lettering.
The letterforms appear designed to merge traditional serif structure with an angular, chiseled geometry, prioritizing presence and texture over neutral readability. Its consistent beveling and tight proportions suggest an intention to create a distinctive, engraved-looking display face for bold, formal messaging.
In text settings the compact width and angular details create a dark, textured color that reads best when given a bit of size and breathing room. The mix of straight stems with clipped corners produces a consistent “cut metal” feel, and punctuation and dots appear straightforward and sturdy to match the rigid letterforms.