Sans Normal Rigiz 7 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'FF Kievit' by FontFont, 'Rooney Sans' by Jan Fromm, 'Karmina Sans' by TypeTogether, and 'Acorde' by Willerstorfer (names referenced only for comparison).
Keywords: branding, ui text, headlines, packaging, signage, friendly, approachable, modern, casual, clean, approachability, versatility, readability, modern simplicity, rounded, soft, monoline, open, humanist.
A rounded, monoline sans with soft terminals and gently eased joins that keep corners from feeling sharp. Proportions are broadly even and readable, with open apertures and simple, geometric-leaning curves (notably in C, O, and S) balanced by slightly humanist construction in mixed-case forms. The lowercase shows a single-storey a and g, a compact shoulder on r, and a straightforward t with a short crossbar, producing a smooth, uncluttered rhythm in text. Numerals are simple and clear, with round bowls and consistent stroke endings that match the letterforms.
Works well for brand identities that want a personable, modern feel, as well as UI labels, product packaging, and short-to-medium reading passages. Its rounded construction also suits headlines and signage where a soft, welcoming impression is desired.
The overall tone is friendly and informal without becoming gimmicky. Rounded details and even color give it a warm, contemporary voice suited to approachable messaging and everyday UI or brand touchpoints.
Likely intended to provide a contemporary sans that feels warm and accessible while remaining clean and versatile. The design emphasizes smooth curves, simple forms, and comfortable readability for general-purpose use across print and digital contexts.
In running text, spacing and counters stay open, helping maintain clarity at moderate sizes. The design favors smooth curves and consistent terminal treatment, creating a cohesive, soft-edged texture across both display lines and paragraph settings.