Sans Normal Ombok 11 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'AG Royal' and 'Akzidenz-Grotesk Next' by Berthold, 'Resist Sans' by Groteskly Yours, and 'Murs Gothic' by Kobuzan (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, punchy, clean, high impact, clarity, modern branding, display emphasis, sturdy legibility, geometric, sturdy, compact joins, large counters, rounded terminals.
A heavy, geometric sans with broad proportions and a compact, even rhythm. Curves are built from near-circular bowls with smooth joins, while straight strokes stay firm and uniform, producing clear silhouettes and stable spacing. Counters remain relatively open for the weight, and key forms like the circular O/0 and the rounded bowls in B, P, and R emphasize a clean, constructed feel. Figures are sturdy and legible, with simple shapes and strong baseline presence.
Best suited for display applications where strength and clarity matter—headlines, posters, branding systems, packaging, and prominent signage. It can also work for short UI labels or callouts when a firm, high-impact voice is desired, especially at larger sizes.
The overall tone is confident and modern, with a friendly geometric warmth rather than a strict technical coldness. Its thick, steady forms read as bold and direct, making the voice feel energetic and assertive while still approachable.
The design appears intended as a bold geometric workhorse for attention-grabbing typography, prioritizing simple construction, strong presence, and clean readability in large-scale use.
The sample text shows strong paragraph color at large sizes, with consistent stroke behavior that favors headlines and short blocks. The shapes rely on clear geometry and wide bowls, creating high impact without decorative quirks.