Sans Normal Kogoj 4 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'Mensa' by AVP; 'Dialog' by Linotype; 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core; 'Eastman Condensed' by Zetafonts; and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, promotions, packaging, sporty, assertive, modern, dynamic, compact, space saving, high impact, forward motion, modern display, slanted, condensed, rounded, clean, high-impact.
A compact, right-slanted sans with heavy, low-contrast strokes and tightly controlled proportions. Curves are smooth and fairly geometric, with rounded bowls and straightforward terminals that keep the texture clean at display sizes. The italic construction reads as a true oblique/italic hybrid: verticals lean consistently, counters stay open, and forms retain clarity despite the dense width. Numerals and capitals match the same compact rhythm, producing a uniform, forceful typographic color.
Best suited to short, high-impact text such as headlines, posters, sports and event branding, and promotional graphics where a compact footprint is helpful. It can also work for punchy UI labels or packaging callouts when used with generous spacing and restraint on long passages.
The overall tone is energetic and no-nonsense, with a forward-leaning posture that suggests speed and urgency. Its dense, dark presence feels confident and contemporary, leaning toward athletic and promotional styling rather than quiet editorial refinement.
The design appears intended to deliver maximum impact in limited horizontal space while maintaining clear, modern letterforms. Its consistent slant and dense weight prioritize momentum and emphasis, making it a practical choice for energetic display typography.
The narrow set width and strong slant create a pronounced horizontal momentum in words, especially in all-caps. Round letters (like O/C) stay smooth and stable, while diagonals and joins add a slightly muscular, engineered feel that supports attention-grabbing headlines.