Sans Normal Koraw 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Corporative Sans' by Latinotype, 'Geller Sans' by Ludka Biniek, 'Cinta' by Tipo Pèpel, and 'Auto Pro' by Underware (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, energetic, modern, assertive, friendly, impact, motion, emphasis, modernity, clarity, oblique, geometric, rounded, compact, clean.
This typeface is a heavy, oblique sans with smooth, rounded construction and a slightly condensed feel in many letters. Strokes stay consistently thick with minimal contrast, and terminals are clean and mostly straight-cut, giving counters and apertures a crisp, graphic edge. Uppercase forms are broad and stable with simple geometry, while lowercase letters show compact bowls and tight joins that create a dense, punchy texture in text. Numerals are sturdy and legible, with clear shapes and a forward slant that matches the letterforms.
Best suited to short, high-impact settings such as headlines, posters, campaign graphics, and brand marks where the oblique stance can communicate motion. It can also work well on packaging and in sports or event-oriented design where bold, compact word shapes need to read quickly. For longer passages, it will generally perform better at larger sizes with generous line spacing.
The overall tone is energetic and forward-driving, with a contemporary, athletic flavor. Its rounded geometry keeps it approachable, while the strong weight and oblique angle add urgency and emphasis. The rhythm feels confident and promotional rather than quiet or literary.
The design appears intended to deliver a strong, modern sans voice with built-in emphasis through an oblique stance and dense, rounded geometry. It prioritizes quick recognition and a cohesive, graphic silhouette, aiming for contemporary display use rather than understated text typography.
In continuous text the slant and heavy weight create a lively, high-contrast presence against the page despite the low stroke contrast, so spacing and line length will strongly influence readability. The forms lean toward geometric simplicity, producing a consistent, logo-ready silhouette and a solid typographic “block” in headlines.