Sans Other Gima 3 is a very bold, wide, low contrast, upright, tall x-height font.
Keywords: posters, headlines, logos, packaging, kids branding, playful, chunky, retro, friendly, cartoonish, display impact, playful branding, retro flavor, quirky personality, soft corners, blocky, bubbly, posterlike, compact counters.
A chunky, display-oriented sans with heavy, rounded-rectangular forms and subtly irregular, hand-cut contour behavior. Curves are broad and inflated, while joins and terminals tend toward soft, blunt finishes. Counters are small and often droplet- or teardrop-shaped, creating a tight internal rhythm that reads as intentionally stylized rather than geometric. Uppercase shapes feel squat and sturdy, while the lowercase maintains strong presence with simple, single-storey constructions and minimal detailing.
Best suited to short, high-impact settings such as posters, headlines, branding marks, packaging callouts, and playful editorial titling. It holds up well at larger sizes where the quirky counters and cut-in details can be appreciated, and it can add personality to simple layouts that need a bold focal line.
The overall tone is bold and good-humored, with a retro, novelty energy that feels approachable and slightly mischievous. Its exaggerated weight and compact counters give it a toy-like, cartoon headline personality rather than a formal or corporate one.
The design appears intended to deliver maximum visual impact with a friendly, novelty display voice—favoring chunky silhouettes, small counters, and distinctive cut-in details to create immediate recognition. It prioritizes character and presence over neutrality, aiming for memorable titles and branding rather than continuous reading.
Across the set, several glyphs show distinctive carved-in apertures and notch-like details that add character and a crafted, cutout feel. Numerals match the letterforms with the same heavy massing and softened corners, keeping a consistent, poster-friendly texture.