Sans Superellipse Ormoj 9 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen; 'Shilia' by Linotype; 'Hafez', 'Iranica', 'Nima', and 'Petrol Stencil' by Naghi Naghachian; and 'Ddt' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, branding, industrial, confident, utilitarian, contemporary, compact, impact, space-saving, modern utility, geometric consistency, squared, rounded, condensed, blocky, sturdy.
A heavy, compact sans with squarish counters and rounded-rectangle (superellipse-like) curves. Strokes are consistently thick with minimal modulation, producing dense silhouettes and short, firm terminals. The overall rhythm is narrow and vertical, with tight apertures and relatively small internal spaces that keep letters looking solid at display sizes. Numerals follow the same blocky, rounded-corner construction, with the 0 and 8 notably rectangular in feel.
This style is best suited to short, high-impact text such as headlines, posters, product packaging, and branding where strong shapes and compact width help maximize presence. It can also work for wayfinding and labels when set with ample size and spacing to preserve clarity.
The tone is pragmatic and forceful, with an industrial, signage-like presence. Its condensed heft reads as assertive and no-nonsense, leaning more toward engineered utility than friendliness.
The design appears intended to deliver maximum visual weight in a compact footprint, using rounded-rectangle geometry to create a modern, engineered look. It prioritizes bold shape recognition and a consistent, modular construction for attention-grabbing display typography.
Curves are generally squared-off rather than circular, giving bowls and rounded joins a softened-corner geometry. The lowercase maintains straightforward, simplified forms (single-storey a and g), reinforcing the font’s functional, modernist character.