Sans Superellipse Idgow 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Midnight Sans' by Colophon Foundry, 'Ciutadella Display' by Emtype Foundry, 'Halagar' by Letteralle, 'Otoiwo Grotesk' by Pepper Type, 'NeoGram' by The Northern Block, and 'Kommon Grotesk' by TypeK (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, punchy, friendly, sporty, confident, compact, impact, approachability, modernity, visibility, rounded, blocky, geometric, soft corners, sturdy.
A heavy, rounded sans with broad, compact proportions and a distinctly squared-off (superellipse) construction. Strokes are thick and even, with minimal modulation and generous corner rounding that keeps counters and apertures smooth rather than sharp. Curves tend toward rounded-rectangle forms, and joins are sturdy, producing a dense, poster-like texture. The lowercase is simple and robust with short extenders, while figures are wide and weighty, matching the letters’ compact rhythm.
Best suited to headlines, short statements, and branding where strong presence and quick recognition are needed. It works well for packaging, event graphics, and sporty or youth-oriented identities, and can also serve as an attention-grabbing UI or campaign typeface when used at larger sizes with comfortable spacing.
The overall tone is bold and approachable—more playful than formal—while still feeling solid and assertive. Its rounded geometry gives it a friendly, contemporary voice that reads as energetic and upbeat.
Likely designed to deliver maximum impact with a friendly, modern character, combining geometric, rounded-rectangle construction with dense weight for strong visibility in display settings.
The design maintains consistent weight and curvature across capitals, lowercase, and numerals, creating a uniform, high-impact color in text. The compact internal spaces and wide shapes favor display sizes where the softened corners and chunky forms are most legible.