Sans Other Isgom 2 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, children’s, branding, playful, friendly, quirky, casual, approachable, human touch, playful display, casual branding, approachability, rounded, wobbly, informal, chunky, comic.
A rounded, low-contrast sans with subtly uneven stroke edges and a gently “wobbly” rhythm that reads like hand-cut or marker-drawn lettering. Counters are open and generally circular, with soft terminals and simplified joins that keep the texture bold and clean at display sizes. Proportions vary slightly from glyph to glyph, giving lines of text a lively, irregular cadence while staying legible. Numerals are simple and sturdy, matching the same soft geometry and relaxed construction.
Best suited for headlines, subheads, posters, packaging, and brand moments that benefit from an informal, hand-made voice. It also works well for children’s or family-oriented materials, event promos, stickers, and social graphics where a friendly, characterful sans is desired. In longer text blocks it can be used sparingly for emphasis or short paragraphs where personality is more important than neutrality.
The overall tone is warm, informal, and lightly mischievous, suggesting a human touch rather than strict typographic precision. It feels upbeat and conversational—more “handmade” and personable than corporate or technical—making it well suited to friendly messaging and playful branding.
The design appears intended to deliver a sans-serif that stays broadly legible while introducing deliberate irregularity for charm and individuality. Its softened geometry and lively width variation aim to create a casual, approachable tone for display-forward typography.
The uneven baseline/sidebearings impression and slightly inconsistent letterform widths create a dynamic texture in paragraphs, with strong silhouette shapes that hold up well in short bursts. The rounded forms and minimal detailing keep it readable, though the quirky irregularity is a defining feature that will be noticeable in longer passages.