Sans Normal Lalav 2 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' and 'Dexa Round' by Artegra and 'Remora Corp' by G-Type (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, sporty, punchy, confident, friendly, retro, impact, energy, approachability, display clarity, brand voice, rounded, soft corners, slanted, blocky, compact counters.
A heavy, slanted sans with rounded construction and broad, compact letterforms. Strokes are thick and steady, with softened corners and closed-in counters that give the shapes a solid, blocky presence. Curves are smooth and circular in feeling, while terminals tend toward blunt, slightly sheared cuts that reinforce the forward lean. The overall rhythm is dense and energetic, with simple, highly legible silhouettes and sturdy numerals.
This font performs best in short, high-impact settings such as headlines, posters, and large-format promotional text. Its strong weight and slant make it a natural fit for sports branding, energetic product packaging, and logo wordmarks where bold presence and quick recognition matter more than long-form reading comfort.
The tone is bold and assertive, with a sporty, forward-moving energy. Rounded geometry keeps it approachable and friendly rather than harsh, while the weight and slant add urgency and impact. It reads as modern-retro and attention-grabbing, suited to messages that need to feel confident and active.
The design appears intended to deliver maximum visual punch with a fast, forward-leaning stance, while using rounded geometry to keep the voice approachable. It prioritizes bold silhouettes and dense texture for display clarity and brandable personality.
Uppercase forms emphasize strong, geometric bowls and wide apertures, while the lowercase maintains a compact, muscular texture that holds together in headlines. The figures follow the same stout, rounded logic, matching the letters well for display use.