Sans Normal Arbup 7 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Anthro' by Studio Few (names referenced only for comparison).
Keywords: ui text, product design, signage, presentations, branding, neutral, modern, clean, friendly, utilitarian, clarity, versatility, neutrality, modernity, monoline, geometric, open apertures, high legibility, straight terminals.
A clean, monoline sans with broadly geometric construction and smooth, even curves. Bowls and rounds read as near-circular, while verticals and horizontals stay straight and consistent, producing a steady, uncluttered rhythm. Terminals are largely straight-cut, counters are roomy, and apertures in forms like C, S, and e appear open, supporting clarity. Uppercase proportions feel balanced and stable; lowercase forms are simple and contemporary with single-storey a and g, a compact t, and a straightforward, lightly hooked j. Numerals follow the same plainspoken logic, with clear, uncomplicated shapes and consistent stroke color.
Well-suited for interfaces, dashboards, and general-purpose digital typography where legibility and an even texture matter. It also works for signage, labels, and product communication, and can support modern brand systems that need a neutral, dependable sans for both headlines and body copy.
The tone is neutral and contemporary, prioritizing clarity over personality. Its geometry adds a mild friendliness, while the restrained detailing keeps it professional and matter-of-fact.
The design appears intended as a versatile, general-purpose sans that reads cleanly at a range of sizes, combining geometric roundness with straightforward, no-nonsense detailing.
The design maintains consistent stroke weight across curves and joins, avoiding calligraphic modulation. Overall spacing and glyph fit appear even, giving paragraphs a smooth texture with minimal visual noise.