Sans Normal Seraj 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, children's media, posters, headlines, friendly, casual, playful, approachable, hand-drawn, approachability, warmth, informality, playfulness, display clarity, rounded, soft, informal, quirky, bouncy.
A rounded sans with softly swelling strokes and subtly uneven curves that suggest a hand-drawn construction. Terminals are blunt and gently tapered, with smooth joins and generous internal counters that keep the forms open. Proportions are slightly irregular across glyphs, giving the alphabet a lively rhythm rather than strict geometric consistency. The numerals follow the same softened, monoline-like logic, with clear, open shapes and modest overshoots that enhance the drawn feel.
Well-suited to friendly branding, packaging, and editorial display where a human, approachable voice is desired. It works particularly well for posters, headlines, short passages, and kid-oriented or casual lifestyle applications where softness and charm are priorities.
The overall tone is warm and personable, with a light, playful character that feels informal and human. Its softened outlines and relaxed rhythm read as welcoming and slightly whimsical rather than technical or corporate.
Likely intended to provide a clean, sans foundation with an intentionally hand-rendered warmth—balancing readability with an easygoing, playful texture for display-forward communication.
Spacing appears comfortably loose in running text, helping maintain clarity despite the organic stroke behavior. The design favors rounded silhouettes and gentle curves throughout, which supports legibility at medium to larger sizes while preserving its casual personality.