Sans Normal Utdun 3 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Neuron' and 'Neuron Angled' by Corradine Fonts and 'Breve Sans Title' by Monotype (names referenced only for comparison).
Keywords: branding, packaging, posters, ui labels, editorial, friendly, contemporary, informal, approachable, lively, everyday readability, warm modernity, dynamic emphasis, broad utility, humanist, rounded, open apertures, soft terminals, oblique stress.
This is a slanted sans with rounded, slightly humanist construction and smooth, low-contrast strokes. Curves are generous and open, with counters that stay clear at text sizes, while joins and terminals feel soft rather than sharply cut. Proportions are moderately wide and a bit dynamic, with a gentle forward lean that adds motion without becoming cursive. Figures are simple and sturdy, matching the letterforms’ even rhythm and clean, contemporary geometry.
It works well for branding and packaging that want a modern, personable voice, and for posters or display lines where the oblique stance adds energy. In interfaces it suits labels, navigation, and short blocks of copy where a friendly, contemporary sans is preferred, and it can also support editorial subheads and callouts without feeling stiff.
The overall tone is warm and conversational, pairing modern clarity with a relaxed, energetic slant. It reads as friendly and pragmatic rather than formal, making it feel approachable in both short headlines and everyday UI-style text.
The design appears intended as a versatile italicized sans that balances clean readability with a softer, more human character. Its open forms and gentle curvature suggest an aim to stay legible in continuous text while providing a lively, informal emphasis when used for headings or highlights.
The alphabet shows consistent slant across caps and lowercase, with round letters staying stable and open while straight strokes keep a steady, understated presence. The rhythm in running text feels smooth and quick, aided by broad, uncomplicated shapes and a lack of decorative detailing.