Slab Square Tyvo 7 is a very bold, normal width, low contrast, italic, tall x-height font.
Keywords: headlines, posters, sports branding, apparel, packaging, sporty, rugged, assertive, retro, industrial, impact, motion, toughness, display, branding, blocky, angular, chiseled, compact, bracketless.
This typeface is built from heavy, blocky strokes with a forward slant and crisp slab-like serifs. Corners are sharply cut and slightly faceted, giving many joins and terminals a chiseled, hard-edged feel rather than smooth curves. Counters are relatively tight, and the overall silhouette reads compact and muscular, with square-ended terminals and sturdy feet. The rhythm is energetic and punchy, with small variations in glyph widths and a consistent, bold presence across caps, lowercase, and numerals.
Best suited for headlines and short bursts of copy where impact matters—posters, sports branding, team or event graphics, apparel marks, and bold packaging. It can also work for subheads and callouts, but the dense shapes may feel heavy for long-form reading at smaller sizes.
The overall tone is forceful and action-oriented, with a retro, poster-like flavor. Its angular cuts and dense weight suggest toughness and motion, leaning into a sporty, industrial attitude rather than refinement.
The design appears intended to deliver maximum impact with a fast, forward-leaning stance and rugged, slabbed construction. Its faceted terminals and compact counters prioritize character and strength, aiming for high visibility and a distinctive, athletic display voice.
The design relies on deliberate corner notches and faceted curves to create visual bite, which helps it stand out in display settings. Numerals match the letterforms in heft and squareness, maintaining a consistent, emphatic texture in mixed text.