Sans Normal Nobih 18 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Afical' by Formatype Foundry, 'Asket' by Glen Jan, 'Neufile Grotesk' by Halbfett, 'Helvetica Now' by Monotype, 'Galano Grotesque' by René Bieder, and 'Pepi/Rudi' by Suitcase Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, playful, modern, confident, impact, approachability, display emphasis, brand presence, rounded, chunky, soft-cornered, compact apertures, tight spacing.
A heavy, rounded sans with thick, even strokes and softly squared curves. Counters tend to be compact and apertures relatively closed, creating dense, high-impact word shapes. The lowercase is simple and sturdy with a single-storey a, round dots, and a straightforward, geometric rhythm; the uppercase is broad with smooth curves and flat terminals. Numerals follow the same robust construction, with generous bowls and tight interior spaces.
Best suited for headlines, posters, and branding where maximum impact and a friendly modern voice are desired. It can work for short UI labels or signage at larger sizes, and it’s well matched to packaging and promotional graphics that benefit from bold, rounded letterforms.
The overall tone is confident and upbeat, with a friendly, approachable warmth coming from the rounded shapes and chunky weight. Its dense color and compact counters add a punchy, attention-grabbing presence that reads as contemporary and slightly playful.
This font appears designed to deliver a strong, contemporary presence with approachable rounded forms, prioritizing visual punch and cohesion over open, airy detail. The sturdy construction and compact counters suggest an intention to hold up in large display settings and create a memorable, branded texture.
The design’s consistent stroke thickness and rounded geometry create a strong, uniform texture in paragraphs, while the tighter apertures and counters emphasize mass over delicacy. It performs best when given a bit of breathing room in tracking and line spacing to avoid an overly dark block of text.