Sans Normal Efdim 2 is a light, normal width, low contrast, italic, normal x-height font visually similar to 'Linotype Ergo', 'Linotype Ergo Paneuropean', and 'Linotype Ergo W2G' by Linotype (names referenced only for comparison).
Keywords: ui labels, editorial, branding, presentations, captions, clean, modern, sleek, calm, technical, emphasis, clarity, modernization, neutrality, monoline, oblique, open apertures, rounded terminals, generous spacing.
A monoline, right-slanted sans with smooth, rounded curves and clean joins. Proportions feel balanced with a moderate x-height and relatively open counters, giving the lowercase a crisp, readable rhythm. Terminals are mostly straight or softly rounded, and the overall stroke behavior stays even and consistent across letters and numerals. Figures appear simple and legible, with an understated, contemporary geometry that holds together well in continuous text.
This style works well for interface labels, dashboards, and contemporary product typography where a clean italic voice is needed. It also suits editorial callouts, pull quotes, and presentation text that benefits from a subtle sense of motion, while remaining legible at moderate sizes.
The overall tone is restrained and contemporary, leaning toward a neutral, professional voice rather than expressive or decorative. Its slant adds motion and emphasis while still feeling tidy and controlled, suggesting a practical, modern sensibility.
The design appears intended as a straightforward italic companion for modern sans typography: adding emphasis and forward energy without introducing decorative complexity. It prioritizes clarity, consistency, and a smooth text rhythm suitable for everyday communication.
The glyphs show a consistent forward angle and a smooth curve-to-stem transition throughout, creating a unified texture in paragraphs. Round letters (like O/Q) read as clean ellipses, and the set maintains a steady, even color without sharp contrast or ornamental details.