Print Rusa 3 is a very bold, narrow, low contrast, italic, normal x-height font.
Keywords: headlines, packaging, posters, social media, stickers, friendly, playful, casual, energetic, approachable, hand-lettered feel, bold impact, casual branding, display legibility, brushy, rounded, chunky, bouncy, soft terminals.
A chunky, brush-like script with a consistent rightward slant and compact proportions. Strokes are heavy and rounded, with smooth joins and soft, tapered terminals that suggest a marker or loaded brush. Letterforms show gentle bounce and irregular rhythm, with simplified counters and tight apertures that keep the texture dense in words. Uppercase forms read as casual caps rather than formal titling, and numerals follow the same rounded, hand-drawn construction.
Works well for short, attention-getting copy such as posters, packaging callouts, social media graphics, and casual branding marks. It also suits invitations, menu headers, or craft/DIY-oriented designs where a bold handwritten feel is desired. For extended passages, larger sizes and added spacing help preserve clarity.
The overall tone is warm and informal, with a lively handwritten character that feels spontaneous rather than polished. Its bold, rounded strokes make it feel friendly and upbeat, suitable for messaging that aims to be personable and fun.
The design appears intended to deliver a bold, hand-rendered brush aesthetic that stays legible while retaining an informal, personal voice. Its simplified shapes and rounded terminals prioritize quick recognition and a friendly texture over formal calligraphic detail.
In longer lines, the dense stroke weight and tight internal spaces create a strong, dark text color; the most distinctive shapes come through best at display sizes or with generous tracking. The slanted, brushy forms maintain coherence across caps, lowercase, and figures, giving headlines a unified hand-lettered look.