Sans Superellipse Olguh 1 is a bold, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, labels, condensed, quirky, retro, friendly, punchy, space-saving, display impact, retro flavor, approachability, brand distinctiveness, rounded, soft corners, compact, high-waisted, idiosyncratic.
A compact, condensed sans with rounded-rectangle construction and softly squared curves. Strokes are heavy and consistent, with small apertures and tight internal counters that create a dense, poster-ready texture. Terminals are generally blunt with subtle rounding, and curves often resolve into slightly flattened tops and sides, reinforcing a superelliptical, built-from-blocks feel. The lowercase shows a high-waisted structure with short extenders and sturdy bowls, while figures are similarly compact and monoline in impression.
Best suited for display roles where space is limited and impact is needed—headlines, posters, packaging, and brand marks that benefit from a compact footprint. It can also work for short subheads and labels when a friendly, retro-leaning voice is desired, while extended reading is likely better at larger sizes due to the tight counters and dense color.
The overall tone is playful and slightly offbeat, combining a friendly softness with a confident, punchy presence. Its condensed rhythm and rounded geometry evoke mid-century and sign-painting influences without feeling overly decorative, giving it a casual retro character that reads as approachable and energetic.
The design appears intended to deliver a condensed, space-saving sans with a distinctive rounded-rect geometry—prioritizing visual punch and character over neutrality. Its consistent stroke weight and softened corners suggest a goal of staying bold and attention-grabbing while remaining approachable and modern enough for contemporary branding.
In text, the narrow proportions create a strong vertical cadence and a dark typographic color, especially in longer lines. Some glyphs lean into idiosyncratic silhouettes (notably in round letters and select diagonals), which adds personality but can also heighten the sense of compactness in smaller sizes.