Sans Normal Selek 13 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, body text, product design, signage, presentations, friendly, clean, modern, casual, approachable, everyday utility, friendly clarity, neutral branding, screen legibility, rounded, soft terminals, monoline, open apertures, humanist.
A monoline sans with softly rounded terminals and gently squared curves that keep forms compact and even. Curves are smooth and circular, counters are open, and joins are clean, producing a steady texture in text. Uppercase proportions feel straightforward and stable, while lowercase shapes stay simple and readable, with a single‑storey “a” and open “e”. Numerals are clear and contemporary, matching the rounded, low-friction stroke behavior of the letters.
This face suits interface copy, product and packaging text, and general-purpose editorial or document use where an easy, neutral tone is needed. Its open forms and rounded terminals also make it a good choice for signage, dashboards, and presentation materials that benefit from clear, friendly letterforms.
The overall tone is friendly and practical, with a mild informality created by the rounded endings and open shapes. It reads as modern and approachable rather than technical, aiming for clarity without looking rigid or austere.
The design appears intended as a versatile everyday sans: simple geometry, soft terminals, and open counters combine to support comfortable reading and a welcoming voice across digital and print contexts.
Spacing appears balanced with an even rhythm in running text, and the rounded terminals help prevent sharp spots in dense lines. The design maintains consistent stroke weight and avoids decorative gestures, keeping attention on legibility and a smooth typographic color.