Sans Superellipse Hokol 3 is a very bold, wide, low contrast, upright, tall x-height font.
Keywords: headlines, posters, logos, packaging, signage, bold, retro, industrial, playful, blocky, impact, branding, friendly tech, retro display, rounded corners, squared bowls, compact apertures, flat terminals, soft geometry.
A heavy, geometric sans with rounded-rectangle construction and softened corners throughout. Curves resolve into squarish bowls and superelliptical counters, giving letters a sturdy, machined feel while keeping edges friendly. Strokes stay even and solid, terminals are predominantly flat, and joins are simple and controlled. The lowercase shows a tall, prominent x-height and compact interior spaces, while uppercase forms read as broad, block-like silhouettes with consistent rhythm in words. Numerals share the same squarish rounding and dense presence, producing a highly uniform texture at display sizes.
Best suited to display settings where mass and shape can do the work: headlines, brand marks, packaging titles, and bold signage. It also performs well for short UI labels or section headers when a strong, friendly presence is desired, but it is less ideal for long passages at small sizes due to its dense counters.
The overall tone is confident and punchy, mixing utilitarian signage energy with a distinctly retro, arcade-like friendliness. Its rounded-square geometry feels modern and techy, yet the chunky shapes also suggest playful poster lettering and mid-century display type.
The design appears intended to deliver maximum visual impact through compact, rounded-square letterforms and consistent, no-nonsense stroke weight. It prioritizes a distinctive geometric voice and high presence in large text, aiming for legibility through simple structure rather than fine detail.
Counters and apertures are relatively tight in several letters, which increases impact but can reduce clarity at smaller sizes. The font’s strong horizontal stress and squared curves create a distinctive word shape that stands out in headlines and short statements.