Sans Normal Senum 7 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Seitu' by FSD, 'Noah' by Fontfabric, 'Brandon Text' by HVD Fonts, 'Marcher' by Horizon Type, 'Merel' by Inhouse Type, and 'Santral' by Taner Ardali (names referenced only for comparison).
Keywords: ui text, branding, product design, headlines, signage, modern, friendly, clean, approachable, neutral, versatility, legibility, warmth, clarity, neutrality, rounded, open, geometric, crisp, balanced.
A clean sans with gently rounded geometry and largely uniform stroke thickness. Curves are smooth and circular, while terminals are mostly straight with softened corners, giving forms a controlled, contemporary look. Proportions are balanced with open counters and clear apertures, and the lowercase shows simple, readable constructions with single-storey shapes where expected. Numerals follow the same rounded, even rhythm, producing consistent color in text and at display sizes.
Well-suited for user interfaces, product UI/UX, and general-purpose branding where a clean, friendly sans is needed. It also works for headings and short paragraphs thanks to its open counters and consistent stroke texture, and can scale up effectively for simple signage and wayfinding.
The overall tone is modern and approachable rather than strict or technical. Rounded details soften the voice, making it feel friendly and conversational while staying neutral enough for everyday interface and editorial use.
The design appears intended as a versatile, contemporary sans that prioritizes clarity and consistency, using rounded geometry to add warmth without sacrificing neutrality. It aims to be an all-around workhorse that remains legible and tidy across a range of sizes and settings.
The typeface maintains a steady rhythm across mixed-case text, with smooth joins and minimal contrast that help it hold up in longer passages. Round letters (O, C, Q) feel especially even, and the set reads clearly without relying on decorative quirks.