Sans Normal Jadol 3 is a bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Parsi' by Naghi Naghachian, 'Nuber Next' by The Northern Block, and 'Ddt' by Typodermic (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, confident, friendly, clean, tech, impact, clarity, approachability, modernity, display use, geometric, rounded, open apertures, high legibility, generous spacing.
A heavy, very wide sans with geometric construction and softly rounded corners throughout. Curves are smooth and near-circular (notably in O, C, and 0), while straight strokes remain clean and uniform with minimal modulation. Counters are large and open, terminals are mostly blunt, and joins are sturdy, giving the design a stable, blocky rhythm. The lowercase is simple and contemporary with single-storey a and g, compact shoulders, and wide, even proportions that keep color consistent across text.
Best suited to headlines, brand marks, packaging, and short promotional copy where its width and weight can create immediate presence. It also works well for signage and UI marketing banners that benefit from high legibility and open counters, especially at medium to large sizes.
The overall tone is modern and self-assured, with a friendly accessibility driven by rounded geometry and open forms. Its wide stance and dense weight read as energetic and attention-forward, leaning toward contemporary tech and retail sensibilities rather than formal editorial refinement.
The design appears intended to deliver a contemporary, highly legible display sans that feels approachable while still carrying strong visual impact. Its rounded geometric skeleton and wide proportions suggest a focus on bold, modern communication for brands and environments that need clarity at a glance.
Figures follow the same wide, rounded logic as the letters, with a distinctly open, sweeping 2 and a broad, balanced 8. The uppercase has a straightforward, signage-like clarity, and the generous proportions help avoid crowding at display sizes, while the heavy strokes can become dominant in long paragraphs.