Sans Other Obju 8 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, athletic, industrial, retro, assertive, playful, high impact, rugged branding, distinctive display, retro sports, blocky, squared, rounded corners, compact, stencil-like.
A heavy, block-constructed sans with squared proportions and subtly rounded corners that keep the shapes from feeling brittle. Counters are compact and often rectangular, with frequent notch-like cut-ins and stepped joins that create a slightly mechanical, cut-out impression. Curves (as in C, G, O, S) are simplified into broad arcs with flattened terminals, and the overall rhythm reads as tight and sturdy rather than airy. Numerals follow the same chunky geometry, with strong horizontals, squared bowls, and minimal internal space.
Best suited to impactful display work such as headlines, posters, and bold campaign graphics where its mass and blocky geometry read quickly. It also fits sports branding, product packaging, and logo wordmarks that benefit from a tough, engineered feel. For body text, it’s more effective in short phrases or larger sizes where the counters have room to breathe.
The tone is loud and confident, with an athletic, headline-driven energy that feels at home in sports, arcade, or industrial contexts. Its squared, notched construction adds a purposeful ruggedness, while the softened corners and simplified curves keep it approachable and slightly playful rather than severe.
The font appears designed to maximize impact through dense strokes and compact counters while introducing a distinctive, engineered personality via notches and stepped joins. Its simplified, squared forms suggest an aim toward strong legibility at large sizes and a recognizable, industrial-sport visual identity.
At text sizes the dense counters and heavy joins can make long passages feel dark and compact, but the distinctive notches and squared bowls help maintain character recognition in short bursts. The design’s visual signature comes from its repeated cut-in details and consistently blocky curvature across letters and figures.