Sans Superellipse Etduh 2 is a bold, very narrow, monoline, italic, normal x-height font visually similar to 'Goodland' by Swell Type (names referenced only for comparison).
Keywords: sports branding, headlines, posters, packaging, labels, dynamic, sporty, industrial, urgent, confident, space saving, speed emphasis, modern utility, display impact, compressed, oblique, rounded corners, square curves, angular terminals.
A tightly compressed oblique sans with a uniform, heavy stroke and rounded-rectangle construction in bowls and counters. Curves resolve into squared-off arcs and softened corners, giving letters a superelliptic, engineered feel. Terminals are mostly blunt and slightly angled, with compact apertures and narrow internal spaces that create a dense texture. The rhythm is vertical and forward-leaning, with streamlined shapes and minimal modulation that read cleanly at display sizes.
Well suited for sports and performance-oriented identities, bold headlines, posters, and short promotional lines where impact and speed cues matter. It also works for packaging, labels, and technical or industrial-themed graphics that benefit from dense, high-contrast presence without decorative detailing.
The overall tone is fast, assertive, and technical—suggesting motion, performance, and modern machinery. Its condensed stance and forward slant add urgency and energy, while the softened rectangular curves keep it approachable rather than harsh.
The design appears intended to deliver maximum impact in a narrow footprint, combining a forward-leaning stance with rounded-rectilinear letterforms for a modern, engineered look. It prioritizes compactness, consistency, and display readability over spacious text settings.
Numerals and uppercase forms maintain the same compact, forward-tilted stance, producing a consistent, punchy color in blocks of text. The tight counters and heavy weight can cause smaller sizes to feel dark, but the simplified geometry keeps silhouettes recognizable.