Sans Normal Jobab 12 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Mayberry' by Ascender, 'Dez Now Sans' by Dezcom, 'FS Irwin' by Fontsmith, 'Telder HT Pro' by Huerta Tipográfica, 'Joanna Sans Nova' by Monotype, and 'Bartosh' by jpFonts (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, punchy, friendly, retro, confident, impact, motion, approachability, display, attention, oblique, soft corners, rounded, compact, high impact.
A heavy, oblique sans with broad proportions and a compact, energetic rhythm. Strokes are thick and consistent with gently rounded corners and smoothly curved bowls, keeping forms soft rather than sharp. Letterforms show a forward slant and slightly lively geometry, with tight counters in many glyphs and a strong, poster-like color on the page. Numerals and capitals appear sturdy and simple, emphasizing clarity at large sizes and a cohesive, bold silhouette.
Well-suited for headlines, display typography, and branding where a bold, energetic voice is needed. It works especially well in sports, promotions, packaging, and attention-grabbing UI moments such as banners or callouts, where the oblique stance and rounded heaviness help carry impact.
The overall tone is assertive and upbeat, with a sporty, headline-forward presence. Its rounded construction and generous weight keep it approachable, while the slant adds motion and urgency that reads as dynamic and promotional.
The design appears intended as a high-impact display sans that combines forward motion with friendly, rounded forms. Its emphasis on weight, width, and smooth curves suggests a focus on strong presence and quick recognition in advertising-style settings.
Curves are emphasized over angles, and diagonals (notably in letters like K, V, W, X, Y) feel sturdy and weighty, contributing to a strong visual texture. The sample text suggests best performance in short bursts where the dense stroke mass and tight interior spaces remain open enough to read.