Slab Contrasted Pivy 1 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Goodall' by Colophon Foundry, 'Fried Chicken' by FontMesa, 'Glypha' by Linotype, 'Weekly' by Los Andes, 'Egyptian Slate' by Monotype, 'Geometric Slabserif 712' and 'Pragmatica Slab Serif' by ParaType, and 'Clinto Slab' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sturdy, industrial, assertive, retro, collegiate, impact, authority, heritage, visibility, stability, blocky, chunky, square-cut, compact, poster-ready.
A very heavy slab serif with broad proportions, thick stems, and squared, block-like terminals. The serifs are pronounced and rectangular, creating a strong baseline and a firm, constructed texture across words. Counters are relatively tight and shapes lean toward geometric, with straightforward curves and minimal detailing; overall contrast stays restrained, emphasizing mass and solidity. Spacing appears moderate for such a heavy design, producing a dense, headline-forward color in paragraphs.
Best suited to headlines, short statements, and display settings where strong structure and high visual impact are desired. It performs well in branding that needs a sturdy, traditional voice—such as sports, campus, industrial, or heritage-inspired packaging and signage—especially at larger sizes.
The tone is bold and no-nonsense, with a confident, workmanlike presence that reads as traditional and slightly nostalgic. Its chunky slabs and wide stance evoke classic collegiate and poster vernacular, projecting strength, reliability, and impact.
The design appears intended to deliver maximum weight and presence with simple, dependable slab-serif construction, prioritizing clarity and authority in display typography. Its wide, blocky forms suggest a focus on bold messaging and a familiar retro/collegiate flavor.
The uppercase forms feel especially commanding and uniform, while the lowercase maintains the same robust rhythm without becoming delicate. Numerals match the heavy, squared construction, supporting attention-grabbing typographic systems where consistency and punch matter more than finesse.