Sans Normal Nirov 6 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Pragmatica' by ParaType, 'Otoiwo Grotesk' by Pepper Type, 'Gella Display' by Slava Antipov, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, loud, sporty, impact, clarity, approachability, modernity, display, geometric, rounded, blocky, compact, high-impact.
This typeface is built from broad, geometric shapes with generous curves and flat, decisive terminals. Strokes are heavy and steady, with clean joins and a slightly compressed interior space in letters like B, a, and e due to the weight. Circular forms (O, o, 0) read as sturdy and near-elliptical, while angled letters (A, V, W, X, Y) have blunt, stable apexes and strong diagonals. Lowercase includes a single-storey a and g, with simple, open constructions; the i uses a square dot, and the t has a short, firm crossbar. Numerals are robust and highly legible, with a clear distinction between 6/9 and a compact, rounded 8.
Best suited to headlines, display typography, and short bursts of copy where maximum presence is needed—such as posters, brand marks, packaging callouts, and retail or event signage. It can also work for UI labels and navigation at larger sizes where its compact counters remain clear.
The overall tone is bold and direct, projecting a contemporary, high-energy voice. Its rounded geometry keeps the weight from feeling harsh, creating a friendly but assertive impression that suits attention-grabbing messaging.
The design appears intended as a modern display sans that prioritizes impact and clarity through strong geometry, rounded forms, and sturdy lettershapes. It aims to feel contemporary and approachable while maintaining a confident, attention-forward stance.
Counters are relatively tight at text sizes, and the silhouette reads best when given room to breathe. The design balances round bowls with straight-sided structures, producing a consistent, punchy rhythm across headings and short lines.