Hollow Other Atju 2 is a very bold, normal width, very high contrast, upright, tall x-height font.
Keywords: headlines, posters, packaging, kids branding, stickers, playful, bubbly, cartoon, quirky, friendly, attention grab, playfulness, texture, novelty, branding, rounded, blobby, puffy, soft, organic.
A chunky, rounded display face with inflated, blob-like strokes and a soft, hand-drawn silhouette. Letterforms are built from thick, mostly monoline masses with pronounced, irregular interior cut-outs and pinhole counter details that create a hollowed, dimpled texture. Terminals are heavily rounded and forms lean toward compact, squat proportions, while spacing and stroke rhythm feel intentionally uneven for an organic, lively cadence.
Best suited to short, high-impact text such as headlines, posters, product packaging, and playful branding. It works especially well where a friendly, cartoonish texture is desirable—party materials, children’s projects, snacks or sweets, and informal signage. For readability, it is likely most effective at medium-to-large sizes and in brief phrases.
The overall tone is playful and characterful, reading as lighthearted and cartoon-adjacent. The internal knockouts add a tactile, toy-like texture that feels fun and slightly mischievous rather than formal. It suggests a casual, upbeat voice suited to humorous or kid-friendly messaging.
Likely designed as a bold display font that trades strict typographic regularity for expressive, inflated shapes and a signature hollowed texture. The irregular internal cut-outs appear intended to add visual sparkle and a tactile feel, helping the type stand out in attention-grabbing, fun-forward applications.
Counters are frequently reduced or stylized into small apertures, which boosts personality but can lower clarity in longer settings or at small sizes. The strongest impression comes from large, simple shapes and the repeated interior cut-out motif, which gives the black forms a distinctive, bubbly surface.