Sans Superellipse Jimay 1 is a very bold, narrow, low contrast, upright, tall x-height font visually similar to 'Empera' by BoxTube Labs, 'Ultimatum MFV' by Comicraft, 'Basketball' by Evo Studio, 'Block Capitals' by K-Type, and 'Hockeynight Sans' by XTOPH (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, sports branding, industrial, athletic, retro, assertive, mechanical, high impact, space saving, brandable, signage, rounded corners, condensed, blocky, geometric, compact.
A condensed, heavy sans with a rounded-rectangle (superellipse) construction and softened corners throughout. Strokes are uniform and monolinear, with counters often appearing as squared/rounded apertures rather than circular bowls. The proportions are tall and compact, with tight internal spaces, short crossbars, and a generally squared-off rhythm that keeps letters upright and sturdy. Numerals and capitals carry the same boxy, softened geometry, creating a consistent, sign-like texture in text.
Best suited to short, high-impact settings such as headlines, posters, branding marks, and packaging where bold, compact text is needed. It also works well for labels, badges, and signage-style compositions that benefit from a sturdy, rounded-rect aesthetic.
The overall tone is tough and utilitarian, with a sporty, industrial confidence. Its rounded corners keep it approachable while the compressed width and dense blacks add urgency and impact, evoking mid‑century display lettering and contemporary athletic branding.
The design appears intended to deliver maximum presence in a narrow footprint, using superellipse-based shapes to create a cohesive, industrial display voice. It prioritizes uniform weight, compact spacing, and rounded corners for a strong but friendly block-letter look.
At smaller sizes the tight counters and narrow apertures can reduce clarity, while at headline sizes the distinctive rounded-rect geometry becomes a defining stylistic asset. The texture stays even across lines because stroke weight changes are minimal and the forms rely on consistent corner radii and squared terminals.