Sans Normal Amgik 2 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, app design, branding, headlines, wayfinding, modern, friendly, clean, techy, approachable, versatility, legibility, modernity, clarity, neutral branding, geometric, rounded, monoline, crisp, open.
A clean sans with a geometric construction and softly rounded curves. Strokes appear largely monoline with modest contrast, producing an even color in text. Bowls and counters are wide and open, and many forms lean toward circular geometry, giving the design a smooth, contemporary rhythm. Terminals are generally straight and decisive, while joins remain tidy and uncluttered for clear, consistent silhouettes across upper- and lowercase.
This font works well for interface typography, product and tech branding, and clean editorial layouts where a neutral but friendly voice is needed. Its geometric clarity also suits headlines, signage, and short blocks of copy that benefit from consistent spacing and open counters.
The overall tone is modern and approachable, balancing a technical, streamlined feel with friendly rounded shapes. It reads as confident and contemporary rather than formal, making it suitable for brands that want clarity without harshness.
The design appears intended as a versatile, contemporary sans that prioritizes clarity and consistency, using rounded geometric forms to keep the texture smooth and approachable in both headlines and running text.
Letterforms show a strong emphasis on open apertures and generous interior space, which helps maintain legibility at display and text sizes. Numerals follow the same geometric logic, with simple, sturdy shapes that match the steady typographic color of the alphabet.