Sans Superellipse Ustu 6 is a bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, sports branding, techno, industrial, futuristic, gaming, sporty, impact, modernity, brandable, interface-like, rugged clarity, squared, rounded, blocky, geometric, compact.
A heavy, geometric sans built from rounded-rectangle (superellipse-like) forms with broad, flat horizontals and verticals. Corners are consistently softened, giving the shapes a squared-yet-rounded footprint, while counters tend to be rectangular with radiused corners. Terminals are mostly blunt and cut square, with occasional angled joins in diagonals (notably in K, V, W, X, Y, Z) that add a crisp, engineered feel. The overall rhythm is compact and sturdy, with wide capitals, deep ink coverage, and simplified, low-detail construction that stays consistent from letters through numerals.
This font is well-suited to short, bold statements such as headlines, posters, product marks, and tech-leaning or sports-oriented branding where a compact, engineered look is desired. It can also work for UI-style titles, section headers, and labels where a squared, rounded-rectangle aesthetic matches the visual system.
The tone is contemporary and machine-made, balancing friendliness from the rounded corners with an assertive, high-impact voice. It reads as confident and performance-oriented, evoking interfaces, hardware labeling, and competitive or action-driven branding.
The design appears intended to deliver a modern, modular look with high visual impact, using superellipse-based construction to stay both tough and approachable. Its simplified geometry and consistent rounding suggest an aim for strong brandability and clear shapes in display settings.
The design emphasizes strong silhouette recognition and uniform stroke treatment over calligraphic nuance, producing clean blocks of color at display sizes. Rounded rectangular counters and open apertures help preserve clarity despite the dense weight, while the squared geometry keeps the texture tight and directional.